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Although these changes created quite a stir across the industry, it's really just the same message that Google has been trying to convey for years. Google is the dominant search engine in many countries, but not all of them. How you optimize your website depends heavily on the target market …

With so many options, many brands and marketers are left to ask: What are the best tactics for SEO? And even more, what are the strategies that will produce the best long-term results? This is especially important because how you optimize your YouTube videos will affect how and whether they …

This means that Google will rank your pages depending on how they’re viewed by users on mobile devices. Well, ours is an imperfect world, and, as you might have heard, some self-proclaimed SEO "experts" scheme to trick search engines and inflate their rankings using black-hat, unethical methods, and in …

Get sentences into their simplest form. And guess what? You don't have to remember or even know all of the factors that influence SEO. You need to learn about what is important and why it matters. Once you have that down, the rest of the details fall into place. I'm …

If you find yourself with a bout of writer's block and can't come up with a headline that really strikes your fancy, try writing a bunch! Scrutinizing the behavior of the Internet users allow SEO companies to develop new ways of promoting a website. If you're looking for FH Ayres …

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Important elements of a website redesign oftentimes get pushed to the side when timeframes are constrained. One of the most important components of a new design project is to take time at the beginning to analyze current traffic to ensure current visitors are not lost. Clearly define your objectives in …

Video transcriptions improve indexing and usability, and add supplementary content. For years, many SEOs effectively manipulated their rankings using the methods described above, along with others. Take time to write compelling Meta descriptions for all important pages of the site, and for any pages that can be shared socially. For …

For instance, most searchers don't just simply search once, click on some websites, and be done with it. Now, in modern SEO, we have to do really really good content to earn those quality links. Powerful brands result from careful planning. Visually, I prefer handcrafted FH Ayres rocking horses . If …

How powerful a website is in the eyes of Google. You can use a metric called Domain Authority to gauge this. Many CMS systems do not set internal search result pages to "noindex,follow" by default, so a developer will need to apply this rule in order to fix this …

Explain the risks involved and what to expect The newest result isn't always best - for less newsworthy topics, an in-depth and authoritative result that's been around longer may outrank newer, thinner content. For some businesses a point in the right direction is all that is needed, for others that have …

Of all the channels we'll be discussing, SEO is the one that there is the most misinformation about. Some of it is subtle, but some of it is widely spread and believed by so-called SEO consultants who actually don't know what they're doing. Under the Digital Millennium Copyright Act (DMCA …

Most agencies have one or the other; find one with both and the proverbial Holy Grail happens. As you're developing high-quality content, you'll need to pay some attention to search engine optimization, or SEO. Your content needs to contain words and phrases that people might type into a search engine …

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Google has made it apparent that site speed matter in search rankings, and today, with a bigger emphasis on the user experience than ever before, site speed will continue to be a critical ranking factor. Don't feel obligated to purchase a search engine optimization service. Some companies claim to guarantee …